A ‘Product Information Management system’ or commonly called a PIM is a centralized platform to easily manage, improve and publish products to major distribution channels such as your website or Amazon or for simplifying catalog creation. It automates and makes simple the tasks currently slowing many businesses down with time-consuming manual processes. A powerful tool like a PIM frees you from these limiting tasks, enabling you to focus on growing your business.
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Austin, Texas — July 25th, 2019 — Vesta today announced it has been named a BigCommerce Preferred Technology Partner, providing more than 60,000 BigCommerce customers access to a cost-effective solution to the overwhelming challenges of spending too much time getting – and manually reworking – product data ready for an online store.
What is Product Data?
Product data is the information you keep about each and every product you sell. It helps you to distinguish between two products that sit next to each other on the shelves. In the world of eCommerce it is everything you and your customer need to know to make sure they are getting exactly what they need.
Topics: Product Page Optimization