Examples of Product Data Transformations

Posted by Maria West on Oct 7, 2020 11:34:23 AM

Product data transformation changes data from one format, structure or value to another. 

Automated product data transformations are an effective method of data cleansing for eCommerce, normalizing and preparing supplier product data ready for an eCommerce website or PIM. 

The graphic below outlines the most common examples of data transformations we set up here at Vesta for the on-going cleansing of supplier data for our clients.

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Topics: ecommerce, Pre-PIM, Data Cleansing, Data Transformation

What is Product Data Transformation?

Posted by Maria West on Sep 25, 2020 1:50:20 PM

What is Product Data Transformation?

Data transformation is, simply, the change of data from one format, structure, or value to another.  

Product information or product data, is the information you will see displayed on product detail pages on eCommerce websites, such as images, descriptions, price, weight, dimensions and SKU numbers.

So together, it is the process of changing product data or product details from one state to another. Data transformation is essential to the activities of product data integration and product data management.

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Topics: Product Data Architecture, Data Cleansing, Data Transformation