What are Product Data Transformations?
Product data transformation changes data from one format, structure or value to another.
Automated product data transformations are an effective method of data cleansing for eCommerce, normalizing and preparing supplier product data ready for an eCommerce website or PIM.
The graphic below outlines the most common examples of data transformations we set up here at Vesta for the on-going cleansing of supplier data for our clients.