Automate Product Data Cleaning For eCommerce

Posted by Maria West on Mar 19, 2021 10:39:07 AM

Product data quality on your eCommerce site is critical for SEO, on-site search, navigation, and the shopper experience. The product information available and its presentation strongly influence whether a shopper will buy or leave your website. For retailers with large product ranges and product information sourced from multiple vendors – cleaning the disparate data received into a normalized format is a challenge. A challenge, most often met by manual manipulation in spreadsheets – a highly inefficient and unrewarding task. Automating these processes lifts this burden of time and cost, ensuring vendor data is standardized efficiently into a format ready for your eCommerce site.  

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Topics: ecommerce, eCommerce filtering and search, Data Cleansing, product data, product information

How to Save Time Creating Product Variants

Posted by Taalia Joosten on Feb 16, 2021 3:53:22 PM

For eCommerce store owners, managing variants and parent-child product relationships is essential for maintaining your store’s digital products and eCommerce success. Variant management combined with categorization can account for up to 20% of the time spent on content management. But it doesn’t have to take this much of your time. Knowledge is power, and in this article, we’ll dive more into how you can simplify variant management and what tools are available to cut down the manual work and improve productivity in this area.  

 

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Topics: ecommerce, eCommerce filtering and search, Data Cleansing, product data, product information, product variants

The Anatomy of Great Product Data Classification

Posted by Maria West on Nov 9, 2020 10:13:19 AM

For eCommerce store owners, product data classification is an essential task in building their website and maintaining the digital products in their store. For those new to eCommerce, tackling product classification for the first time, the topic can seem filled with jargon and confusing terminology! Below we’ve provided a brief guide as to what product classification is and what each of the key terms means to help you get started.

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Topics: eCommerce filtering and search, Product Data Architecture, Product taxonomy, Product classification, Data Cleansing

Automate Product Classification For eCommerce Filtering & Search

Posted by Maria West on Jul 5, 2020 6:58:27 PM

It’s well accepted that on-site search and filtering is important. The product taxonomy help’s visitors narrow in on the specific products they’re looking for and find products they might be interested in. This is particularly critical with large product catalogs, for visitors to enjoy and appreciate the extensive range instead of bouncing in frustration. 

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Topics: seo, eCommerce filtering and search, Product taxonomy, Product classification