What is Product Data and Why is it Important For eCommerce?

Posted by Taalia Joosten on Nov 23, 2020 9:59:26 AM

What is product data?

Product data is all of the information that is available about a product. This information can be read, measured, and structured into an understandable format using product data transformation and management. The data for each of these products is made up of a collection of product attributes. 

Read More

Topics: ecommerce, Vesta, PIM, product data, product attributes, product information

Infographic - The Difference Between Vesta eCommerce and PIM Systems

Posted by Maria West on Aug 20, 2020 10:46:01 AM


Read More

Topics: ecommerce, PIM, Pre-PIM

Guide to Preparing Product Data and Assets For PIM Implementation

Posted by Maria West on Jul 30, 2020 2:51:35 PM

Are you are implementing a PIM system, or do you have one already running? A critical consideration in PIM implementation is sourcing, cleaning, and preparing your product data before it enters the PIM. 

Read More

Topics: ecommerce, PIM, Pre-PIM, Product taxonomy, Product classification