Why is it Important to Reduce The Number of Product Returns?

With the increasing rate of technology and a worldwide pandemic, eCommerce shopping has been boosted to hit figures that weren’t meant to be reached for years to come. Additionally, with the holiday season upon us, eCommerce sales will be bigger than ever. But, with the increase in online sales comes the increase in product returns. 

Product Photos are the Most Important Product Information on Your Product Detail Pages

eCommerce sites are rapidly replacing brick-and-mortar stores and showrooms, but this doesn’t mean that customers don’t need to see the product. Although eCommerce is becoming more and more popular, consumers still not only want to see the product, but they also want to take it off the shelf, feel it, and examine it. Because this isn’t possible when shopping online, product photos/images are vital for businesses to effectively connect with consumers through their online platforms and give them the closest experience possible to in-person shopping. Therefore, product images are the key tool for eCommerce stores to help shoppers make a purchase decision when salespeople and tangible products aren’t available.

Quality product content can make or break your eCommerce sales success. There are a number of ways to improve your product detail page performance without it taking 100’s of hours