Product Pages that Convert

Posted by Maria West on Jul 2, 2020 8:14:14 AM

Quality product content can make or break your eCommerce sales success. There are a number of ways to improve your product page performance without it taking 100’s of hours 

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Topics: Product Page Optimization, Product Images, Product Descriptions

Discontinued Product and SEO – to remove or not to remove? That is the question

Posted by Charles Nicolson on May 29, 2020 12:26:58 PM

As COVID-19 disrupts supply chains everywhere, many businesses are faced with product discontinuations. At a time when Ecommerce is more popular than ever, as customers turn to shopping online in Lockdown, having discontinued products in your store can be a big problem.

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Topics: Product Page Optimization, Covid-19, ecommerce, lockdown, seo

Ecommerce product page best practice

Posted by Charles Nicolson on May 26, 2020 1:45:35 PM

At Vesta we have seen millions of product descriptions over the years and are frequently asked by both retailers and suppliers what makes a great product page?

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Topics: Product Page Optimization, ecommerce

What makes good product data?

Posted by Adam Martin on Jan 31, 2020 11:52:01 AM

What is Product Data?

Product data is the information you keep about each and every product you sell. It helps you to distinguish between two products that sit next to each other on the shelves. In the world of eCommerce it is everything you and your customer need to know to make sure they are getting exactly what they need.

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Topics: Product Page Optimization