It’s well accepted that on-site search and filtering is important. The product taxonomy help’s visitors narrow in on the specific products they’re looking for and find products they might be interested in. This is particularly critical with large product catalogs, for visitors to enjoy and appreciate the extensive range instead of bouncing in frustration.
As COVID-19 disrupts supply chains everywhere, many businesses are faced with product discontinuations. At a time when Ecommerce is more popular than ever, as customers turn to shopping online in Lockdown, having discontinued products in your store can be a big problem.